Computers & Peripherals

CCID Consulting forecasts laser MFP shipment share to exceed Inkjet MFP in 2012. Laser MFP shipment share grew 26% in 2007 to 48.7%. CCID Consulting believes laser MFP shipment share to reach 53.5% in 2012.

Chinese users perceive laser MFP to have advantages in speed, capacity, print quality, and durability. Laser MFPs have become the first choice for office use.

Source: CCID Consulting, january 2008

Color laser MFP will be the trend.

Chinese globalization trends; media and advertisement industries are the drivers to color laser MFP adoption. Moreover, with color laser MFP providing black and white functionality as well, a substitution effect will take place.

Functionality and price performance will be the focus.

Laser MFP advantages in speed, capacity, print quality, durability, and increasingly color, will also have to have price performance advantages. In China's growing logistics and financial services industries, enterprises will continue to urgently demand speed, capacity, and print quality.

However, in China's SMBs and other emerging industries, cost of ownership will be the key factor. Vendor will need to provide targeted, optimized solutions to China's increasingly varied industries.

Energy efficiency may be a necessity.

Driven by China's growth in energy consumption, the government's "energy conservation and emissions reduction" policies, and vendor competition, energy efficiency will be a critical selling point. Buyers and vendors are responding. HP, Canon, and Konica MFP products now appear on the government's procurement lists because of their products' energy efficiency.

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Unless otherwise specified, all information provided is sourced from CCID Consulting.

Ó 2008 CCID Consulting Co., Ltd.