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2Q08 Printer Shipments Decline
Slightly To 1.94 Million In China
August 6, 2008 2Q 2008 represents
the first decline for China's printer market after ten consecutive quarters
of growth. CCID Consulting's data shows that printer shipments in 2008Q2
reached 1.9 million, down 1.7% YOY. Revenues reached 2.7 billion Yuan, down
0.3% YOY.
The inkjet category showed weakness in 2Q08, with shipments of 1.2 million,
down 6.8% YOY, and this contributed to the overall decline of China's
printer market. However, laser and dye-sublimation printers grew, driven by
demand in China's transportation, manufacturing, government, education and
consumer sectors.
Laser printer shipments reached 510.7
thousand, up a strong 110.1% YOY, while dye-sublimation printer shipments
reached 13.6 thousand, up 36.5% YOY.
|
2Q08
Printer |
Shipments
(thousands) |
YOY Growth (%) |
|
Inkjet |
1,180.3 |
-6.8% |
|
Laser |
510.7 |
10.1% |
|
Dot-Matrix |
237.3 |
0.2% |
|
Dye-Sub |
13.6 |
36.5% |
|
Total |
1,941.9 |
-1.7% |
Source: CCID Consulting, july 2008
The laser printer category is getting
stronger and stronger.
China's inkjet demand is transferring
towards laser printers, as laser printer prices continue to decline,
offering price performance advantages (as well as color). Enthusiasm for
laser printers is on the upswing. Laser printer shipment share increased to
26.3% for 2Q08, compared to only 19% in 2005.
Samsung, OKI and Brother have strong
growth.
In 2Q08, Samsung, OKI and Brother had
double-digit shipment growth, while leading vendors HP and Canon had slight
decreases. Lenovo fared poorly, despite the simulative effects (and
sponsorship) of the 2008 Beijing Olympics. Lenovo's printer shipments
declined 22.1% YOY for the quarter.
Vendor concentration becomes even more
pronounced in China.
HP, Epson and Canon accounted for 78.5% of
China's printer market in 2Q08, up 2.5% YOY. The top eight vendors accounts
for 93.3% of the market. Currently, core printer technologies are dominated
by HP, Epson, Canon, Samsung and Brother, as other vendors struggle to get a
foothold.
|
Printer Vendor |
Shipment
Share |
|
HP |
35.6% |
|
Epson |
25.2% |
|
Canon |
17.7% |
|
Lenovo |
7.4% |
|
Samsung |
2.8% |
|
Fujitsu |
1.9% |
|
OKI |
1.4% |
|
Brother |
1.3% |
|
Others |
6.7% |
|
Total |
100% |
Source: CCID Consulting, JUlY 2008
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contact us for these and
other China-related data, information and products.
Unless otherwise specified,
all information provided is sourced from CCID Consulting.
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