Unified Communications In China:
Still Early, But Providing Direction
March 26, 2008
CCID Consulting forecasts China's unified communications (UC) market will
shift from a "cultivation" stage to rapid growth in 2010, and revenues will
reach 14.04 billion Yuan by 2012. Currently in 2008, vendors will further
refine their product features, pricing, and partnerships to achieve steady
growth.
UC means the integration of
disparate communications systems, media, devices and applications. Such a
definition can be broad, but so far in China, the integration typically
applies to voice mail; Internet Protocol (IP)-PBX; email and scheduling,
instant messaging (IM) and conferencing; and collaboration applications.
The primary benefit of UC
is to reduce decision-making latency, or human latency, and thereby improve
an enterprise's overall efficiency. By having information from disparate
sources integrated, individuals at all levels will have more complete
information sooner, so decisions can be made sooner, and actions executed
faster.
In 2007, vendors focused
more on product technical features and application rather than
user-perceived needs. One big obstacle to UC adoption in China is (high)
price, especially to small and medium enterprises (SMEs). Price is
quantifiable, while latency is much less so.
China's large, more
resource-rich enterprises with more developed and complex IT infrastructures
see UC benefits more clearly, and their adoption has been more promising.
However, CCID Consulting
sees UC as a future trend in networking and communications. Many leading
multinational and Chinese vendors are aggressively promoting the concept.
During CCID Consulting's CCM 2008 conference, held in March earlier this
year, vendors did just that.
Vendors at the conference
included Cisco, ZTE, Maipu, Avaya and Nortel. For example, Cisco presented
the concept of digital media and UC, while ZTE spoke of UC security
architecture. Avaya and Nortel discussed the work-flow efficiency benefits
of UC.
For more information
Please
contact us for these and
other China-related data, information and products.
Unless otherwise specified,
all information provided is sourced from CCID Consulting.
|