China’s 2007 Linux Revenues to Reach
200 Million Yuan
January 23, 2008
CCID Consulting expects China’s Linux operating system revenues will reach
nearly 200 million Yuan, up over 20% in 2006. Trends to watch out for
include:
More industry-specific
and customized applications.
Linux has the advantages of
openness, scalability and low relative cost, making the operating system a
good candidate for industry-specific applications. Chinese industry examples
include hotel, lottery and in particular, mobile handset specific
application. Also, from a geographical and socio-economic perspective,
consider a “rural” based Linux edition.
Growth into China’s less
developed regions and into SMEs.
Linux growth will slow in
China’s more developed and urban North, East and South regions. Expect to
see more growth in the Northeast, Northwest and Southwest regions,
especially given their relatively low IT adoption. Linux will also grow more
into China’s tier 2 and 3 cities.
Given cost advantages of
Linux, expect to see more adoption by SMEs, especially in fast growing
industries with large numbers of them, such as manufacturing, logistics, and
education.
2007 in Review
Notable developments in
2007 include:
Top vendors consolidated
their China market share.
Branding became more
important to customers, as they required strong technology, implementation,
and support from vendors. Top vendors
Red Flag Software,
China Standard
Software, Novell,
Turbolinux and
Red Hat accounted for over 90% of market
share in China.
No large centralized
government Linux procurement; shift towards regional and smaller cities.
Large scale centralized
government Linux procurement initially spurred China’s Linux market (along
with large enterprise orders). In 2007, there were no such large scale
centralized procurements. Rather, demand shifted towards the regional level,
and tier 2 and 3 cities.
Vendors responded quickly,
with a focus on building regional sales and support channels. Linux vendors
also quickly adjusted their past sales structure and order strategies. This
included building of regional channel partners, ISVs, and SIs.
For more information
Please
contact us for these and
other China-related data, information and products.
Unless otherwise specified,
all information provided is sourced from CCID Consulting.
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